There's a problem in the WNBA that has players worried about the welfare of the league: marketing. A'ja Wilson signed a 4 year / $232,178 contract with the Las Vegas Aces, including an annual average salary of $58,045. Fresh off winning gold for Team USA in the FIBA World Cup A'ja has landed an endorsement deal with Mountain Dew Ice. Zion joins Joel Embiid, Myles Turner, Jaren Jackson Jr., Cam Reddish, and A’ja Wilson on the Mountain Dew team. Mountain Dew and Williamson also refurbished a local court near Spartanburg Day School. So Zion teamed with the talented artist Ceaux Young to add some color to the court. Before the NFL hopped on the bandwagon, though, the NBA’s G-League partnered with Twitch to livestream games for the 2018 season. Zion Williamson has added Mountain Dew to his roster of endorsements. Finding information on an NBA player, though, is available with a click of a button. “Zion is one of the most highly anticipated rookies of this generation. Those are very easy to find. Hoopher1 34,852 views. Wilson played college basketball for the South Carolina Gamecocks. In this day and age, there’s also more than just cables boxes and ultra HD television screens. That alone points at the minimum coverage that WNBA players receive, which hurts the league. When she was awarded the prestigious WNBA Rookie of the Year Award in August, Wilson was sure to remain grounded and grateful for all the women who came before her, along with the ones that inspire her on a daily basis. This executive decision was made because, a year earlier, NFL ratings slipped and a fresher approach needed to happen. “Zion is one of the most highly anticipated rookies of this generation. © 2020 Forbes Media LLC. DiDi Richards of the Baylor Lady Bears is making progress in her recovery from a spinal cord shock injury sustained in a practice collision. “I’ve always been a huge comic book fan – it’s so cool to see how Ceaux brought these scenes to life on the courts in Spartanburg.”. Paige Bueckers of the UConn Huskies seems to have the most talent of any freshman in the country but others have joined her on the radar, including Te-Hina Paopao of the Oregon Ducks. Besides, she is also the founder of the A'ja Wilson Foundation. Her birth flower is Gladiolus and birthstone is Peridot and Sardonyx. She was born in 1990s, in the middle of Millennials Generation, and in the Year of the Rat. Other factors, like overall outreach and accessibility, have derailed the WNBA from reaching its potential as a brand. All rights reserved. At the end of the day, the WNBA isn't doing justice to its players by missing growth opportunities. Opinions expressed by Forbes Contributors are their own. The players we bring onto our roster – like Zion – have always been some of the best off-the-court personalities. "Winning Rookie of the Year was definitely really special because it was very unexpected for me, honestly," Wilson tells Bustle. A'ja Wilson may only be 22 years old, but she certainly has a long list of achievements, both on and off the court. A’ja Wilson lands Mountain Dew endorsement (Photo Credit: Twitter) In one season fresh out of South Carolina, the Las Vegas Aces’ A’ja Wilson is establishing herself as one of the future faces of the WNBA’s future. Everyone mentions that smile and almost euphoric energy that Williamson brings to the room. Dew is a brand that I love because of its dedication to bringing fans closer to the game and the lifestyle – and because they know how to have fun. LeBron James and Stephen Curry are two of the NBA’s most marketable names — they each have a custom shoe line and dabble in other businesses. Wilson is certainly proving anyone who doubted her wrong, and is hustling her way to the top. To celebrate the partnership, Mountain Dew will be hosting a Dare to Dew event at the Sugar Mill in New Orleans this Saturday. Mountain Dew has signed Williamson to a five-year deal worth more than the NBA veteran minimum. “It will be fun to help welcome Zion back in New Orleans the same way Spartanburg has welcomed me this past week.”.
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